NBI Properties is one of America’s fastest growing Commercial Real Estate firms. When they expanded into Miami they wanted a high impact website design with intuitive search functions.
The Challenge:
NBI Properties needed to expand their web presence and online marketing to help them compete in the very large real estate market of Miami, Florida. The solution also needed to be flexible and expandable, with branches expected to open in more markets across the Southeast. NBI also wanted to enable its website visitors to search properties from all the markets they represented. This was particularly challenging due to wide variations between MLS vendors from market to market.
The Solution:
Firestorm Creative Studios planned and developed a site that was unmatched in the Real Estate industry, creating a Real Estate website that was useful, informative and innovative. The final result included simple, yet stunning visuals and a sleek, intuitive interface. The presentation made it simple to search the large numbers of properties in one setting. The search and interactive experience is built on a solid framework of private .NET web services and object oriented ActionScript that allow users to save properties and search criteria, allowing access to them from any computer in the world.
The familiar User Interface boasts Drag-and-Drop functionality to allow users to have a desktop-like experience similar to moving files from window to window. All of the site’s many sections are Deep Linked to accommodate bookmarks and sharing of properties via a unique URL.
Registered “My NBI” users can also receive daily emails containing new properties that match their saved search criteria. The ability to send properties to your friends with one click, find a property quickly with only your MLS ID, map it’s location and print each listing are conveniences that set this web application apart from the rest.
The Technology:
Firestorm Creative Studios used an array of technologies to make this Rich Internet Application capable of handling high traffic counts without a hitch. The technologies used also allow for NBI’s future expansion to consume new data from emerging market opportunities. These technologies include Adobe Flash, Microsoft SQL Server and C#.NET. For planning and concept, Firestorm Creative also used good ole’ dry erase technology – never fails!
Visit the NBI Properties, Inc. Website »
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Tags: ActionScript, Adobe, Flash Design, Interfaces, Marketing, RIA, SQL Server, Web Design
