Create and Send Beautiful HTML Email Newsletters In Minutes!
Every Company Can Benefit From Email Marketing
Here are a few reasons you can too:
- Emails are a great way to get in closer contact with customers. It doesn’t rely on your customer remembering to visit your site, or seeing a print advertisement.
- You can personalize emails to suit the particular interests of that customer, instead of sending a generic brochure.
- You only pay for people you are actually sending to, instead of shot-gunning out to the world at large.
- The DMA puts email marketing’s ROI for 2011 at $40.56 for every $1 invested. The figure for 2012 is predicted to “fall” to $39.40, when email will account for $67.8 billion in sales (reference). That’s a fantastic ratio.
Email Marketing Works
Email marketing gets results, and gets them for less cost than other marketing methods.
You Can Measure It Working
One of the frustrations with many marketing activities is that it can be very hard to tell what is working, and what is just costing money. When you conduct email marketing with a tool like BackDraft, you can see very quickly what is working, and what is not. With our advanced reporting and analytics tools you’ll be able to track who opened, clicked, deleted and shared your email campaign immediately.
It’s easy to manage
If you have tried email marketing in the past, you may have been overwhelmed by unsubscribe requests, or bounces coming back to them. Or you might have tried a system that was just not fun to use.
We offer something better – automated processes that handle all the tedious subscribing, makes sure people can get off the list when they want to, and keeps track of emails that bounce.
Here are a few campaign screenshots from the BackDraft system…
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- Recipient Activity
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- Bounce Summary
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- Campaign Snapshot
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- Compare Campaigns
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- Link Activity
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- Opens Over Time
If you have more questions or would like to get started using BackDraft for FREE, send us a message and we’ll be glad to create an account for you. You can use it as long as you like and you’ll never be charged unless you decide to send a campaign to more than 5 recipients.
